Dmg Media’s Hannah Buitekant On The ‘relentless’ Drive To Grow On Social

Digital media consultant Mark Challinor continues the News Horizons series by talking to the people shaping tomorrow’s media. This edition features a Q&A with Hannah Buitekant, chief commercial digital and strategy officer of dmg media.

Hannah Buitekant focuses on optimizing digital revenue streams and commercial strategies for dmg media. She plays a crucial role in enhancing business efficiencies and expanding digital offerings. With a background in digital media and adtech, Hannah joined MailOnline in 2013 as head of mobile. She quickly rose through the ranks, becoming managing director of digital at Mail Metro Media in 2022. A strong advocate for emerging media solutions, she brings expertise in mobile, connected TV, and data targeting. Mail Metro Media is the advertising home for some of the UK’s most engaged news brands, including Daily Mail, The Mail on Sunday, MailOnline, Metro, The i Paper, New Scientist, and The Telegraph (print products).

What have been the growth/encouragement areas for you in your media company in the last year?

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