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The Honey Jar Dilemma: Of Businesses, High Margins, And Competition
Over 30 million years ago, the earth witnessed one of the most remarkable shifts in evolutionary history. It wasn’t dramatic like the asteroid that wiped out the dinosaurs, but a more gradual process.
The world was dominated by large mammals—towering rhinos the size of elephants, predatory beasts larger than today’s lions, and giant ground sloths that roamed the plains. These creatures, for millions of years, enjoyed an environment where food was plentiful and competition was limited. They grew big, slow-moving, and, for a time, seemingly unstoppable.
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