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You’re Just Getting Started At Superzoo 2024

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THURSDAY BASICS
7 AM–5 PM Registration
7 AM–5:30 PM Education in North Convention Center
9 AM–5 PM Trade Show Floor
11 AM–2 PM Lunches and Snacks in Lounges

THURSDAY EDUCATION HIGHLIGHTS
9-11 AM “Groomer Masterclass to Skin Care: Anatomy, Diseases and Their Significance,” with Micah Kohles, DVM, MPA. Islander H. (Grooming Education Pass required.)

10-10:30 AM “Simplify Your Social: The Proven Framework for Consistent Meaningful Social Media Success,” with Crystal Vilkaitis. Show Floor Talks Stage.

11-11:50 AM “‘Play Well,’ Animal Enrichment Developing as a Category,” with moderator Dr. Anne Valuska of Nestlé Purina. Panelists: Meghan Wolfgram of SwiftPaws, Leo Trottier of FluentPet and Chrissy Joy of The Joy Crew. Emerging Brands Stage.

Noon-12:30 PM “Becoming Your Business’s Own Influencer,” with Steph Bechard. Show Floor Talks Stage.

1-1:30 PM “Consultation Grooms and Client Onboarding,” with River Lee. Show Floor Talks Stage.

1-1:50 PM “Are Pet Influencers Still Even a Thing?,” with moderator Colleen Wilson of Pets on Q. Panel includes company executives who deploy/employ content for direct-to-consumer sales and brand impact. Emerging Brands Stage.

2-2:50 PM “Sustainability for Startups & Incumbents Both,” with moderator Gopi Sandhu of Nestlé Purina. Panelists: Nida Bockert of Nestlé Purina, Haley Russell of Chippen, James Bello founder of Shameless Pet and Adam Mutschler of Arch Pet. Emerging Brands Stage.

3-3:30 PM Women in the Pet Industry Panel with Lynn Switanowski of Pet Retail Helper, Alison Schwartz of All Pets Considered, Elizabeth Kunzelman of Petland, Nancy Guinn of Dog Krazy and Amy Marcoot of Marcoot Jersey Creamery. Show Floor Talks Stage.

3-3:50 PM 2nd Annual LAUNCH Pitch Competition with finalists Christine Colamonico of Jope, Dan Fallak of Uproot Clean and Michelle Huie of ShopDot. Show Floor Emerging Brands Stage.

4-4:30 PM “Dueling Functionality: Physical Function Versus Specialized Ingredients,” with Theresa Lantz of Petcurean. Show Floor Talks Stage.

(Left to Right) Colleen Wilson, Alison Schwartz, Amy Marcoot, Dr. Emily Stein

THURSDAY GROOMING CONTEST AWARDS
10 AM Abstract
10:45 AM Wire Coats
3:15 PM Poodles
4-5 PM Best in Show: Best First Time Competitor, Best International Pet Stylist, Best All Around Pet Stylist, Competitor’s Choice, Best Pet Stylist in Show
All contests take place at Grooming Stage Hall B.

THURSDAY FUN STUFF
7-10 PM SUPERZOO Beach Party — Sponsored by Hill’s Pet Nutrition. Mandalay Bay Beach.

FRIDAY BASICS
8 AM–2:30 PM Registration
9 AM–3 PM Trade Show Floor
11 AM–2 PM Lunches and Snacks in Lounges

FRIDAY EDUCATION HIGHLIGHTS
10-10:30 AM “Harnessing the Power of Product Attribution in the Pet Humanization Era,” with Sherry Frey and Andrea Binder of NielsenIQ. Show Floor Talks Stage.

10:30-11:30 AM “Opportunities for Pet Care Startups: Panel of Industry Accelerators,” with moderator Jamie Smith of Innovative Pet Lab. Panelists: Dustin McAdams of PupJoy and entrepreneur in residence at Active Capital, Anne Gunden of Plug and Play Tech Center, and Buff Greebe of SKU. Emerging Brands Stage.

Noon-1 PM “From Likes to Loyalty: Influencer Marketing for the Pet Industry.” Emerging Brands Stage.
Noon-12:30 PM “The Bitchin’ World of Biotics,” with Dr. Emily Stein of TEEF for LIFE. Show Floor Talks Stage.

1-1:30 PM “Yak Cheese – Innovation and Advancement,” with Neil Pokharel of Durkha Dog Chew. Show Floor Talks Stage.

FRIDAY GROOMING CONTEST AWARDS
1:30 PM Super Jackpot. Grooming Stage Hall B.

FRIDAY FUN STUFF
12:30 PM SUPERZOO Cash Giveaway. Live Music & Lunch Lounge.

1-2 PM Young Pet Professional Networking, hosted by the Young Pet Professionals group. Live Music & Lunch Lounge.

The post You’re Just Getting Started at SUPERZOO 2024 appeared first on PETSPLUSMAG.COM.


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